Prateek Nair

Prateek Nair

Senior Brand Designer — Identity Systems, Spatial & Packaging, AI-Assisted Production

Selected work

  1. 01

    Mailchimp Concept

     A Homecoming to Where It All Started 2026     Mailchimp homepage redesign: the reworked hero reading “Built for the business you’re building”.
  2. 02

    Spotify Concept

     From Corporate Utility to Cultural Destination 2026     Spotify desktop home redesign, with the personalised greeting and Recently Played shelf.
  3. 03

    EIKIRA

     Agency to Software Parent — A Brand System Audited Against Itself 2026     EIKIRA’s parent mark: a gold line-drawn cat seated front-on in a Greek-key collar, above the EIKIRA wordmark in ivory, on a dark seigaiha wave pattern.
  4. 04

    Global Retail

     Spatial Design, Packaging Architecture, and Modular POS Ecosystems 2022–2025     Trade show booth concept render for the Enterprise zone.
  5. 05

    Integrated Campaigns

     Scalable Social, Display, and Brand Identity Systems 2022–2025     Independence Day social campaign artwork.
  6. 06

    Motion & Video

     Broadcast Edits, Motion Graphics, and AI-Assisted Video 2022–2026     A white Toyota Supra photographed head-on in darkness, headlights lit, the body falling away into black.
  7. 07

    FISHNESS

     From a Record of What Happened to a Picture of Where You Are 2026     The FISHNESS cover: the reversed shield mark and wordmark over “Clean-Safe-Hygienic Farm Fish”, on deep green above a yellow rule.
  8. 08

    Metis

     An AI product that hands the decision back 2026     The Metis cover: an ivory double ring around a gold hexagon, above the name METIS in gold and “by EIKIRA” in ivory, on ink with a faint seigaiha wave pattern.

About

I’m a senior brand designer working across identity systems, spatial and packaging design, and AI-assisted production. For three years I was the sole designer for Jabra’s North American market, building trade show environments, retail display systems, and packaging that had to survive contact with fabricators and print vendors. I’m Head of Design and co-founder of EIKIRA, a software company with a design studio arm.

The spiral that recurs through this site is drawn from Malayalam letterforms — round and tapering because the script was cut into palm leaves, where a straight stroke splits the leaf along its grain. Everything else on the site runs straight; the spiral doesn’t. It’s the one personal thing here, and it isn’t meant to be read.

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